Zielony Cypel: Pearl on the majestic lake

The Zielony Cypel project was envisioned as a digital gateway to a luxurious hotel experience, reflecting the elegance and serene environment of the resort itself. The primary goal was to create a website that not only serves as a booking platform but also as a comprehensive showcase of the resort's offerings, from accommodations and amenities to special events and investment opportunities.

Client

Zielony Cypel

DELIVERABLES

UX/UI DESIGN PRODUCT STRATEGY WEB DEVELOPMENT MOBILE DEVELOPMENT

Year

2024

Role

Product Designer

01 Project Goals & Objectives

  • Inspiration: The design of the Zielony Cypel website was inspired by the unique character and atmosphere of the resort itself. Nestled in a picturesque location, the resort is synonymous with tranquility and luxury, traits that the website needed to convey. The name "Zielony Cypel," meaning Green Cape, evokes images of lush, verdant landscapes and a peaceful retreat from the hustle and bustle of daily life. These ideas formed the cornerstone of my design narrative.

  • Narrative: To translate this serene and opulent experience into a digital format, I chose a color palette of green and gold, reflecting both the name and the luxurious services offered. The design narrative revolves around providing a seamless, intuitive user experience that mirrors the calm and enjoyable experience guests would expect at the resort. Every element, from typography to layout, was selected to evoke elegance and simplicity, allowing the content and imagery to shine.

  • Visual Storytelling: Utilizing custom photography and drone footage, the website tells the story of Zielony Cypel through immersive visuals. Each page is designed to be not just informative but also visually compelling, encouraging users to explore further and connect emotionally with the resort.

02 Key Features & Funcionality

The Zielony Cypel website integrates multiple key features, each designed to enhance the user experience and showcase the resort's offerings. From interactive tools to detailed pages on amenities, the website is structured to provide a comprehensive overview of the resort while ensuring ease of use and accessibility.

(A) Homepage Design

  • Structure: Features a dynamic header with sidebar navigation, prominent call and reservation buttons, and a captivating drone-shot video of the resort.

  • Content Highlights: A searchable booking bar, visual galleries, additional promotional videos, a room slider, and essential resort features such as weddings, activities, and dining options.

  • Interactive Elements: Testimonials, detailed amenity listings, newsletter signup, and a comprehensive footer for additional navigation.

(B) Dynamic Sidebars

To enhance user experience, the traditional top navigation menu is replaced with a dynamic sidebar. This design choice not only maximizes screen real estate but also simplifies accessibility, making it easier for users to navigate through the site’s extensive offerings. Additionally, I integrated an off-canvas booking system into the sidebar. This feature, which slides out when activated, provides a seamless and unobtrusive way for users to book their stay without ever leaving the current page they are viewing. The off-canvas system ensures that the booking process is accessible from anywhere on the site, maintaining a clean and uncluttered interface while offering full functionality.

(C) Accommodation Listings

Includes detailed information on homes, rooms, and apartments available for booking, with clear pricing and essential information.

(D) Detailed Listing Pages

Focuses on individual apartment details with a sidebar for easy booking.

(E) Specialized Pages for Services and Amenities

Each service, from weddings to dining and activities, has its own dedicated page, which provides detailed information and visuals. This helps potential guests or event planners find exactly what they’re looking for quickly and efficiently.

(F) Investment Interactive Map

Perhaps the most technologically challenging feature was the interactive map for potential investors. It allows users to view and select properties within the resort for investment purposes, providing detailed information and availability status in real time.

WARSAW, POLAND
AVAILABLE WORLDWIDE

“Doing what we already know how to do
takes the world from 1 to n…
But every time we create something new,
we go from 0 to 1.”

2026 ® NORBS / Norbert Szymkiewicz

WARSAW, POLAND
AVAILABLE WORLDWIDE

“Doing what we already know how to do
takes the world from 1 to n…
But every time we create something new,
we go from 0 to 1.”

2026 ® NORBS / Norbert Szymkiewicz

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